Philadelphia–Govberg Jewelers has hired two new executives to help propel its next phase of development.
The company announced Tuesday it has appointed Michael Manjos as chief revenue officer and Shri Ballal as chief technology officer.
In the newly created CRO role, Manjos will be responsible for optimizing the sales revenue and commercial activities across all platforms and departments of both Govberg and its WatchBox app.
He also will identify business opportunities across global markets as WatchBox scales its operations in the buying, selling and trading of pre-owned luxury watches.
He joins the company with more than three decades of watch industry experience, bringing both an international perspective of the Swiss watch industry and an understanding of both the primary and secondary watch markets, Govberg said.
Prior to Govberg, Manjos served as the senior vice president of merchandising and head of global watches for 17 years at Greenwich, Connecticut-based Betteridge, where he was instrumental in directing the company’s global watch and jewelry business, including its retail and wholesale divisions.
Before that, he was the vice president of operations at Lenox Jewelers.
Ballal joins Govberg with more than two decades of experience. He has designed core platforms and infrastructure across various industries, leading engineering teams and helping companies deliver innovative products and services to consumer across the world.
He served as the managing director of Electronic Arts’ (EA) Core Engineering group, developing digital content, gaming services and entertainment for millions of players.
In the new CTO role, Ballal will develop a “roadmap” to unite the company’s digital properties, adding consistency across all of the consumer-facing mediums, especially its global website and Watchbox.
Govberg said the expansion of the leadership team follows an “unprecedented” year of growth for it.
“As we continue to grow and achieve global visibility, a solid and professional leadership team, who are experts in their respective fields, is imperative to support our race to be a $500 million sales operation,” President Amanda Ellison said.