Boulder, Co.–Todd Reed jewelry has moved into a new market: Australia.
The brand is now represented by e.g.etal Gallery in Melbourne, marking the store’s first U.S. artist as it expands to include more international designers.
Reed said the move comes in response to the growing interest in his designs in the country.
The gallery’s director, Emma Goodsir, said: “Todd’s philosophies of authenticity, innovation and craftsmanship align perfectly with our guiding principles. The natural, understated elegance of Todd’s work will appeal to the Australian audience. In fact, he already has a huge Australian following on social media, many of whom will be thrilled to see Todd’s work in person for the first time.”
Todd Reed officially launched at e.g.etal Melbourne on Thursday.
In addition to Australia, the brand is sold at jewelry stores and galleries in the United States, Canada and Puerto Rico.